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What Are Webmaster Management Services?
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Our 24x7 Webmaster
Management Services
provides all required maintenance and support for
your company's production websites. These services
are delivered using our exclusive
Webmaster Infrastructure (shown at right) and ensure your company's website is
continually updated and maintained throughout
its entire production lifecycle. The monthly
charge for
these eight webmaster management services range
from $19.99 to $34.99*. These management
services are available for websites that:
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were designed,
developed, and hosted
by us, or;
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were imported and refurbished by us, and are
now being hosted on our web servers.
We manage
your website 24-hours per day, 7-days a week.
This continuous management process
ensures that visitors to your website
will always have pleasing, error-free web
browsing experience, and will always have access to the most current
and accurate information available regarding
your company's products and services.
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If your company does not currently have a
registered domain
name, and you have not selected one, we will recommend one or more domain names. After you
have selected one of these domain names, we will
register it with one of the major name
registration companies, and perform the initial
DNS setup that ensures that your domain name will be
routed to the correct web hosting company.
(There is normally a $49 fee for this setup
service but we will perform this service at no
additional charge.) Also,
as part of our 24x7 webmaster services, we will
continue to renew your domain name on an annual basis. Finally, if you decide to change web hosting
companies, we will transfer your domain name and
website to the new company at no additional
charge.
(If you pre-paid for either
webmaster management services or web hosting
services, we will refund the unused portion of
your payment.)
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We ensure that all website software changes are meticulously tested on
our local web servers before they are published to your
production Web servers. The servers in our web development and
management infrastructure have the same software
components that are installed on the web servers located at the
web hosting company facility. These software components enable
us to both unit-test and regression-test all website changes to
ensure that your website operates flawlessly after changes are
migrated into the production environment. Additionally, we
maintain several previous versions of your production website and can
easily roll-back to one of these earlier versions if required.
This rarely happens but if it does, we can have your site up and
running on one of these earlier versions in less than an hour.
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Website Enhancements
Unlike static printed publications, business
web pages are dynamic, interactive documents that must be changed to mirror
changes that occur in a growing, prosperous business. Website enhancements
as
can be:
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as simple as
changing the price of a single product, or;
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as complex as the addition of a new customer
service application.
Enhancements are also required to take advantage of new web technologies
such as delivering web pages to new G3/G4-based mobile phones and PDA devices. We
allocate two (2) hours per month for all website enhancements and this
usually
more than enough time to complete the vast majority of the enhancements to
the websites that we develop and host. (If major enhancements and/or changes are required that exceed the
two-hour per month included in the 24x7 webmaster services fee, we will
provide a written price quote for these changes before starting the
specified project.)
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Search Engine Optimization (ISEO)
Performance management
statistics captured from your website are used to help determine if your website is listed
with major search engines such as Google, Bing, and Yahoo. The
process of ensuring that your website will be listed with these and other
search engines is referred to as Search Engine Optimization (SEO).
Major search engines use web-crawling robots − referred to as
spiders − to periodically crawl all sites on the Internet. We
integrate a large number of SEO features directly into the design of
all pages of your website to ensure that it will be crawled and
listed with these major search engines. Some of these integrated SEO features
include:
- Placing important Meta
Tag descriptions and keyword phrases in top-level pages.
- Ensuring that
important keywords and keyword phrases include words that are also included in the
text of top-level pages.
- Including ALT tags
containing keyword phrases on all images, graphics, and photographs on the
site.
- Adding page titles
containing keyword phrases to all pages.
We can also provide you
with optional third-party SEO and website
advertising programs such as
"pay-per-click".
If your objective is to achieve first page
ranking, then you should definitely investigate one or more these
third-party SEO programs, or use one of the Google, Bing, or Yahoo web marketing programs.
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The timely resolution of website problems is
essential to the success of your business. When problems occur and are resolved
quickly, site visitors are left with a favorable
impression of your company, and its products
and services. Website problems can be detected
by a variety of ways including:
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error reports generated by web hosting company,
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feedback messages from website visitors, or,
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IIS transaction logs that we download and
analyze weekly.
After we discover a problem (or are notified that one exist), we
initiate our problem management process. This process
includes:
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identifying and isolating
the problem,
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documenting the problem in our problem management system,
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diagnosing the root the cause of
the problem, and;
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correcting the problem as soon as possible.
We also work closely with the hosting company's technical support
and systems admin staffs to resolve performance and availability
problems that are not directly related to your website. It is in
best interest of all concern that these problems get resolved as
quickly and efficiently as possible. Finally, we maintain an
on-going dialogue with the hosting company so that we are aware
of pending hardware, software, and networking changes that may
result in service disruptions to your customers.
While most web development/management companies generally ignore
the areas of backup/recovery and disaster recovery planning, these are among
the most important services we provide to our customers. When you are "doing
business on the Web", it is of the utmost importance that customers be able
to access your website (and online store systems) at all times. If your
website is down, your business is down! We maintain multiple copies of your
production website and can quickly rebuild your website and place it online. In case of
a catastrophic failure of the production hosting server farm, we will
activate our Disaster Recovery Plan (DRP). If we determine that the
production web server farm will be down for an extended period of time, we
move all outsourced websites to an alternate hosting company, and will
continue to run websites at the alternate center until the primary hosting
company returns to full operational status. After this occurs, we will move
all websites back to the production hosting web server farm.
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Performance Management
We
monitor your website using tools such as IIS performance/transaction logs,
and utilize our state-of-the-art web log analyzer to create reports that
show when, where, and how customers (and potential customers) visited your
website. Optionally, this information can be published to a secure web page on your
website. This secure page can be updated on a monthly basis and can only be
access by persons with an authenticated user name and password. In addition
to publishing this performance information to your website, we also archived
it on our SQL database server.
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POP3 Email Account
Management
If your website is hosted by our web hosting services,
we can help you create up to 30 POP3 Email accounts
for your company. Your management staff, company employees, and other
authorized individuals can use these accounts to send and receive Email
messages from both company-owned and home computers. These Email accounts
include all standard Email functions including junk-mail filters and
Greylisting, and each account is protected by
user-selectable passwords. Your POP3 Email addresses are in the form of
name@YourCompany.com;
where name is the ID of the Email account holder and
YourCompany.com is your company's domain name. We will provide you with
Email administrator instructions for setting-up and managing your Email
accounts using Outlook, Outlook Express, Windows Mail, and SmarterMail.
Email stored
on our secure POP3 servers can be accessed by:
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an Email
client running of a PC or MAC,
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a
standard web browser, or;
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a PDA or Web-enabled phone.
POP3 Email accounts included
as part of our web hosting services.
Click here to get a
printable version of this document.
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